Senior Director, Strategic Communications

POSITION SUMMARY:

Under the direction of the VP of Communications, the Senior Director, Strategic Communications plans and oversees the implementation of comprehensive, integrated communications strategy and tactics to support Boston Medical Center Health System’s (BMC Health System) long-term goals, including, but not limited to, positioning and amplifying transformational models of clinical excellence, operational innovation, health equity, and access.

The Senior Director, Strategic Communications works closely with BMC Health System strategy, marketing, development, community engagement, and government advocacy teams to analyze market trends, set communications objectives, design communication strategy and measure the effectiveness of various communications campaigns.

The Senior Director, Strategic Communications will also lead the external communications teams to advance compelling and goal-shifting engagement with priority external audiences including media, patients,  health care key opinion leaders, and constituency groups.  

The Senior Director, Strategic Communications will lead and support high profile BMC Health System initiatives and issues.

Your Chance to Be Part of a Team That is Making a Difference

This is a unique opportunity to join a growing and dynamic Marketing and Communications team that is building our reputation and making a difference in the lives of our patients and community members. We are looking for visionary team players who want to be part of our mission to boldly transform health care through a focus on health equity, diversity and inclusion, and putting the patient at the center of all we do. We offer our employees an array of wellbeing services, competitive pay, and a wide range of benefits, including a highly subsidized health care plan for employees and their family members. BMC is proud to be one of Becker’s Top 150 Places to Work in Healthcare nationally, and also to be the Lown Institute’s #4 Most Racially Inclusive Hospital as well as its #4 Most Socially Responsible Hospital in the country.

Position: Senior Director, Strategic Communications        

Department: Corporate Communications

Schedule: Full Time

Location: Boston Medical Center _ (Onsite)

ESSENTIAL RESPONSIBILITIES / DUTIES:

• Stays abreast of national, health, and local trends as well as BMC Health System considerations to connect data points and drive reputation strategy and strategic communications planning

• Drives a cohesive narrative connecting BMC Health System value proposition with external factors and Marketing & Communications team objectives

• Develops strategic, pro-active communications plans around high-profile BMC Health System initiatives including those related to innovation and transformation

• In partnership with community engagement and government advocacy teams, identify opportunities for senior leaders and key clinical staff to enhance relationships with important community partners to represent BMC Health System across communication workstreams with key advocacy organizations.

• Collaborates with administrative, functional, and clinical leadership to manage storytelling opportunities and reputational threats and serve as an organizational spokesperson
   
• Serves as trusted communications advisor to strategy, development, community engagement, and government advocacy colleagues

• Reviews and guides promotional activity including amplification of key research, speaking events, content for external blogs, and regular media relations activities

• Supervises, mentors, and guides the external communications team

• Partners regularly and collaborates with Boston University Chobanian & Avedisian School of Medicine to enhance our reputational goals on key, shared initiatives

• Leads health equity thought leadership initiatives to elevate BMCHS’s profile across national audience.

• Manage budget and agency resources for the external communications department

• Must adhere to all BMCHS principles and values

JOB REQUIREMENTS

EDUCATION:

Bachelor’s Degree required, Advanced Degree preferred

CERTIFICATES, LICENSES, REGISTRATIONS REQUIRED:

None

EXPERIENCE:

Requires a minimum of ten years of related communications strategy experience. At least five years of executive engagement and management of a team is preferred.

KNOWLEDGE, SKILLS & ABILITIES:

• Strategic mindset, highly organized and excellent stakeholder management ability

• Works well with ambiguity and can connect points of information to drive communication strategy

• Collaborative and calm under pressure

• Proven ability to translate a corporate strategic plan into values-consistent, compelling and propelling communications strategy and engagement

• Ability to translate complex research and technical topics into compelling communications

• Experience managing and mentoring staff

• Capable of program development, implementations, and evaluation

• Excellent verbal, written and strategic communication skills; excellent interpersonal skills

• Must be highly organized to manage multiple priorities

• Dedicated team player with the willingness and desire to learn and grow within the organization

Equal Opportunity Employer/Disabled/Veterans